Our good friends at WOMWorld/Nokia (part of 1000 Heads) recently completed a campaign to promote their new Nokia CarKit CK-200. It entailed 5 very high power sports cars driving all around England doing all kinds of tasks. Then 5 bicyclists’ finding their way to a park and meeting up with the cars and drivers. This all culminated with a very enjoyable party from what I saw.
This was one of the most entertaining advertising campaigns for me the viewer and I’m positive the drivers. I felt like I was fully involved and really created a great deal of interest for me. I’m now watching a bunch of WOMWorld videos and loving all of them. I’m supposed to be in one of them (James).
Back to the video I’m here writing about. I was so impressed I wanted to share it with you and give WOMWorld/Nokia big props for one of the best thought out and executed campaigns I’ve ever seen. I hope they bring their expertise here and hire me to help them put on a great event or campaign in the US. My side of the Atlantic needs some action, how about a Cannonball Run Style race from NY to LA??? I’ll be Bert Reynolds.
Anyways, enjoy the video they put together when it was all over.
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